In a sign perhaps of the growing popularity of kickboxing, GLORY’s ratings jumped dramatically with its most recent broadcast on Dec. 21.
On average, the broadcast drew 659,000 viewers, up from GLORY 12’s 476,000. GLORY 12’s numbers were up 25 percent from the previous event while GLORY 13 had an even bigger ratings.
GLORY 13 took place in Tokyo, Japan and aired on SPIKE TV via tape-delay at 9 p.m. ET/6 p.m. PT.
This was only GLORY’s their event to air on SPIKE TV. Its debut show, GLORY 11 drew 381,000. These big increases in viewership is a welcome one for GLORY who is trying to establish a base on the network to build a reliable audience in the United States.
For this event in particular though, it had to deal with a tape-delay format which had the potential of derailing fans from tuning in if they were to come across results from the 5 a.m. PPV broadcast.
The maximum peak for this event was 905,000 early in the broadcast. Fortunately for GLORY it enjoyed another big bump later in the card, around the time that Peter Aerts battle Rico Verhoeven. The time of the peak was 10:43 and the numbers rose to 873,000.
The GLORY 13 card featured a welterweight tournament which crowned Nieky Holzken the welterweight championship. A heavyweight bout between Daniel Ghita and Errol Zimmerman also went down in which Ghita destroyed Zimmerman in just 35 seconds.
The main event was the retirement fight of kickboxing legend Peter Aerts who dropped a close decision to Rico Verhoeven.
The next event, GLORY 14, takes place in Zagreb, Croatia and is headlined by a heavyweight fight between Mirko Cro Cop and Remy Bonjasky. This event could also be played via tape delay.