Bellator MMA has reached a new milestone. Last Friday at their 101st show, the promotion hit an all-time high for TV viewers, clocking in at an impressive 932,000 at its peak.
The figure comes from the Nielsen TV ratings, which also reports that the average audience of 649,000 viewers was significantly higher than the season’s average so far. This is a big step for the up and coming MMA organization, especially while competing against a rival as dominant as the UFC.
Bellator 101 took place at the Moda Center in Portland, Oregan. It featured the opening round of the Season 9 lightweight tournament, in addition to a bantamweight semifinals bout between former champ Joe Warren and Nick Kirk.
Bellator’s next event will take place tomorrow, October 4, and will be headlined by a bout between heavyweights Cheick Kongo and Lavar Johnson. It will air live on Spike TV.